Founded in 1997 by visionary Ashok Sethiya, AYS Jewels Private Limited began with a singular mission: to redefine the artistry of gold jewellery across India. For over two decades, we have specialized in the meticulous manufacturing of exquisite gold chains, bracelets, harams, necklaces, and contemporary fancy jewellery.
Today, that vision has evolved. Under the leadership of Yashdeep Sethiya, we are bridging our rich Indian heritage with a global perspective. From a pan-India foundation to an expanding international presence, AYS Jewels continues to craft timeless pieces that celebrate both tradition and modern luxury.